Get to know
your audience

Easy-to-use segmentation helps you find the perfect product for your audiences, and the best potential customers for your webstore.

Trusted by 2.5k+ e-commerce leaders

"With Clerk.io's audience we can align personalisation across all our marketing channels: Facebook audiences, email marketing etc. Clerk.io is number 1"

Jeppe B

Empower your customers at every step of their journey

Targeting

Drive sales with precision targeting

Focus your marketing on the customers most likely to buy. Identify high-intent shoppers and personalize their experience to increase conversion rates and basket size.

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Segment customers based on predictive buying potential

Run targeted campaigns that maximize ROI and reduce ad spend

Increase basket size with precise cross-sell and upsell opportunities

"Our favourite is their audience feature, which gives an in-depth knowledge of our customers journey and what we can do to target them."

Mason K

Real-time updates

Stay relevant with dynamic, real-time updates

Keep your campaigns fresh by using real-time data to reflect customer behaviors, ensuring every interaction is relevant and effective.

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Use automated updates to save time and reduce operational costs

Ensure high accuracy in targeting with up-to-date insights

Improve ad performance by staying in tune with customer needs

"Best overall e-commerce tool. We use it as a segmentation tools as well and automatically synchronise with Mailchimp which enable us to target different audiences with relevant products at the right time."

Mette A

Unified marketing

Unified marketing across every channel

Deliver consistent, personalized messaging across email, ads, and your webshop to strengthen customer relationships and encourage repeat visits.

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Connect with customers through a unified strategy across platforms

Personalize every touchpoint to increase engagement and retention

Reduce dependency on paid traffic by nurturing existing customers

"With Clerk.io's audience we can align personalisation across all our marketing channels - Facebook audiences, email marketing etc. Clerk.io is number 1."

Jeppe B

Clerk has transformed our online experience. The advanced search and personalized recommendations have not only increased our sales but also enriched the overall customer journey.

Massimo Lasorsa
E-commerce Manager, Dudubags

Once we implemented the functions it has worked from day one, strengthening our branding and market reach to see growth rates ranging from 70% to 100% year on year.

Jimmy Håkansson
CEO, Gallerix

The benefits since implementing Clerk have been numerous. It saves manual time through automation and everything is much more dynamic now.

Anders Jonsson
E-commerce Manager, Eva Solo

Lifetime value

Maximize customer lifetime value

Show your best customers how much they matter. Keep them coming back with campaigns tailored to their preferences.

Identify high-value customers, repeat buyers, and at-risk segments

Run tailored win-back campaigns to boost retention rates

Lower customer churn and maximize repeat purchases

"The benefits include better customer satisfaction, improved metrics across all average order value, average basket size, and conversion rate."

Jon W

Data-driven decisions

Make data-driven decisions that deliver results

Get a clear view of what works for your customers and optimize your marketing to give them more of what they love.

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Optimize campaigns to target high-value customers effectively

Boost bottom-line revenue with data-driven campaign optimization

Improve conversion rates by focusing on the segments that matter most

"Fantastic tool, essential for ecommerce. At Hudson Digital, we love Clerk.io. We have recommended Clerk to a number of our clients, who have all seen great improvements in their conversions."

Richie B

And some of the other features of Audience:

Customer base overview

The core Audience dashboard detailing how many customers are currently in each of the groups: One Time Buyer, Loyal Customer, Frequent Buyer and VIP.

Have/have not purchased

This helps you identify customers who have or have not bought a specific product or range of products.

Flexible product interest segmentation

Our tool provides multiple ways of choosing the group of products that customers might be interested in / have bought / not bought.

Website activity

This feature can be used for identifying segments based on when they were last seen on your website.

Omnichannel segmentation

Find and target audiences across multiple platforms including Email, Advertising and Social Media platforms.

Customer analytics

This dashboard shows insights for any of your created and segmented audiences so you can easily see how each is performing.

Life cycle

Discover and identify whether customers are likely to return to your webstore based on their normal purchasing habits.

More than just a tool

The results speak for themselves

35.4

%

Increase in order value

1.23

Extra products

11.7

%

More subscribers

9.3

x

More likely to convert

Real averages across all e-commerce stores using Clerk vs. those who didn’t within the same quarter.

Want to see how Clerk's Audience works?

Simply request your personalized demo

Completely free of charge

Book the best suitable timeslot for you

See Clerk in action with your own products

No complex sales pitch, just a platform tour

Not like the rest

Our solution is comprehensive
and future-proof

One unified platform

Clerk's real power shines when Search, Recommendations, Audience, and Email are combined, providing you with a single and cohesive platform to facilitate crucial e-commerce functionalities.

Completely cookieless

We prioritize user privacy, making the Clerk platform entirely cookieless and free from storing customer data. This ensures GDPR compliance and helps build trust with your customers.

Works out-of-the-box

Clerk works instantly with no learning period. You’ll see immediate results as it leverages prior buyer history and advanced AI algorithms to optimize your webstore.

Free e-book

Audience Segmentation Strategies

Key strategies for effective marketing campaigns

Learn the common pitfalls to avoid in audience segmentation

Unlock segmentation strategies and how to optimize your marketing spend

Discover Clerk's audience segmentation tool and the unique features it offers e-commerce businesses