"The tool lets us feature campaign-specific products that match our brand design, drawing customers back with targeted offers. The flexibility to set precise parameters ensures personalized suggestions while staying in line with our marketing strategy, leading to higher engagement and repeat purchases."
Explore the key features
of our personalized Email
1:1 embedded email recommendations just for your customers
Show 1:1 email product recommendations with 20+ smart and pre-built logics that dynamically update in real time based on each individual email recipient and product availability.
Deliver personalized 1:1 email product recommendations using over 20 intelligent, pre-built logics that adapt to each individual recipient’s preferences and behavior. These dynamic recommendations are continuously updated based on real-time data, such as the recipient’s purchase history, as well as current product availability, ensuring that each email is highly relevant and tailored to their specific interests, maximizing the potential for engagement and conversions.
Send high-converting trigger emails
Automatically send emails based on behavior & transactions from pre-built triggers including abandoned baskets, searches, or sessions, as well as order follow-up emails.
Automatically send targeted emails triggered by customer behavior and transactions using pre-built, highly effective triggers. These include actions such as abandoned cart reminders, post-purchase follow-ups, product recommendations, and re-engagement for dormant customers. Each trigger is designed to deliver timely, relevant content, helping to nurture customer relationships, encourage repeat purchases, and drive higher engagement rates.
Fully automated email sending
Email campaigns using automation AI remove time-consuming manual email flows thanks to our fully-predictive email marketing tool that uses thousands of data points to predict what, when, and who to send to.
Automate your email campaigns, eliminating the need for time-consuming manual workflows. Our fully-predictive email marketing tool uses thousands of data points to accurately forecast what content to send, optimal timing for each message, and the most relevant recipients. This advanced system ensures that your campaigns are not only highly personalized but also strategically timed to maximize engagement, driving better results while saving valuable time and resources.
Understand the performance of your emails with email and subscriber dashboards
Our tool shows insights on every label associated with Email Recommendations, allowing you to quickly see what works and what should be improved. This dashboard also includes an overview of the Direct sales, including the exact products being clicked on and bought, and the extra revenue made in the same session that a customer clicked on an email recommendation. The subscriber dashboard will also provide you with an overview of current subscribers including total amount, growth and average daily growth.
Our tool provides in-depth insights on every prodict associated with Email Recommendations, enabling you to quickly identify successful strategies and pinpoint any areas for improvement. The intuitive dashboard offers a comprehensive overview of direct sales generated from these recommendations, showing exactly which products customers are clicking on and purchasing. Not only that, but it tracks the extra revenue earned in the same session when a customer interacts with an email recommendation, giving you a clear picture of how your email campaigns drive immediate results and maximize sales.
Automatic optimization & trend awareness in your emails
Core to Clerk's AI is the ability to determine which products should be shown based on how they are selling right now. This is also the case for Email Recommendations, which uses transactional data to identify trends and update results everywhere in real time. This means winter clothes are prioritized during winter and vice versa in summer.
Clerk's AI has the ability to determine which products should be shown based on how they are selling on your webstore right now. This is also the case for Email Recommendations, which uses your transactional data to identify trends and update results in your emails in real time. This means that winter clothes are prioritised during winter and vice versa in summer. Campaign products that start selling quickly are reflected throughout emails, even when the same embed code is used for many different emails.
Some of the Email logics you can place within any customer email:
Best Sellers
Display the items that have been selling most for the longest time, giving your customers the most up-to-date insights into the products in your catalogue that your customers are buying.
Hot products
Show the items that have started selling more than they previously had within a specific period of time. Clerk's advanced AI continuously measures and compares the sales-data of all products to spot uplift in sales-trends.
Newest products
This logic shows the items most recently added to the store by a timestamp, giving your recipients up-to-date with current trends and products from your store.
Best alternative products
Display the items that are most similar and popular based on the product a customer viewed or purchased. Use this trigger to send emails and entice customers back to your webstore, or for campaigns based around similar new products.
Best cross-sell products
Show the products that are often viewed and sold together to encourage further purchasing opportunities such as accompanying accessories.
Recommendations based on keywords
This logic helps you find the best items matching any word or sentence, and then sends the best product emails based on this data.
Visitor recommendations
This displays the most relevant products based on a visitors click history and allows you to personalise your product emails based on a customer's interests. After clicking on just 1 product in your store, Clerk will know what this visitor is most likely to buy. Best of all: Its all done in anonymized way, without cookies.
Visitor click history
This logic shows the products the visitor most recently clicked on, and is often used for "refillable products", like protein powder or toothbrushes. This is especially useful in Abandon Basket style emails to both show the contents of the cart and/or what the visitor recently clicked on.
What customers are looking at right now
Show the products that have most recently been clicked on by any customer to create buzz around specific products. This logic is highly dynamic as any product click leads to new products being shown and works well in recurring product-centric newsletter emails.
Recently purchased products
Display the products that have most recently been bought by any customer, and due to its dynamic nature, will ensure that each email is always up to date. Think of this as a similar to when hotel booking sites show what hotels have just been booked by other visitors.
The results speak for themselves
35.4
%
Increase in order value
1.23
Extra products
11.7
%
More subscribers
9.3
x
More likely to convert
Real averages across all e-commerce stores using Clerk vs. those who didn’t within the same quarter.
Want to see how Clerk's Email works?
Simply request your personalized demo
Completely free of charge
Book the best suitable timeslot for you
See Clerk in action with your own products
No complex sales pitch, just a platform tour
"With Clerk's Email content, we can send personalized emails showing categories of products they have shown interest in or even purchase. By doing so, we broaden their horizons email by email and ensure we don't send information about a bird feeder to a person that's interested in a dining chair."
Anders Jonsson, E-Commerce Manager at Eva Solo
Learn how Eva Solo utilized the power of content, smart data insights and email recommendations to drive customer interest.
Our solution is comprehensive
and future-proof
One unified platform
Clerk's real power shines when Search, Recommendations, Audience, and Email are combined, providing you with a single and cohesive platform to facilitate crucial e-commerce functionalities.
Completely cookieless
We prioritize user privacy, making the Clerk platform entirely cookieless and free from storing customer data. This ensures GDPR compliance and helps build trust with your customers.
Works out-of-the-box
Clerk works instantly with no learning period. You’ll see immediate results as it leverages prior buyer history and advanced AI algorithms to optimize your webstore.
