Empower your customers at every step of their journey
Let AI handle segmentation, end-to-end.
Tell Clerk.io what campaign you want to run, and it turns customer behavior into ready-to-use segments. From people interested in specific products to VIPs, churn risks, or cross-sell opportunities, your audiences are created and synced automatically without any maintenance.
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Discover your best segments
Build segments automatically
Sync them to all your channels
"Our favourite is their audience feature, which gives an in-depth knowledge of our customers journey and what we can do to target them."
Acquire new customers who shop like your best customers.
Your best customers usually have a certain type of behavior that you can use to build lookalike audiences.
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Identify your best customers
Sync to Meta and Google
Build lookalike audiences
"Best overall e-commerce tool. We use it as a segmentation tools as well and automatically synchronise with Mailchimp which enable us to target different audiences with relevant products at the right time."
Reach every customer at exactly the right moment.
Timing is what separates a message that converts from one that gets ignored. Clerk.io understands behavior, lifecycle, and purchase intent to pinpoint who's ready to buy, who's slipping away, and who deserves the VIP treatment, then activates those audiences everywhere you market.
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Predict who is ready to buy next
Stop loyal customers from slipping away
Launch win-back campaigns with the exact audience that needs them
"With Clerk.io's audience we can align personalisation across all our marketing channels - Facebook audiences, email marketing etc. Clerk.io is number 1."
Clerk has transformed our online experience. The advanced search and personalized recommendations have not only increased our sales but also enriched the overall customer journey.
Build the right audience for products you want to sell
New collection? Holiday sale? Clearing out last season's stock? You shouldn't need a marketing degree to figure out who to send it to. Just tell Clerk.io what you're promoting, and it builds you a list of shoppers most likely to buy.
Describe what you're selling in plain words
Running shoes for big spenders? Clerk.io finds customers most likely to buy
Send these people a super-targeted campaign
"The benefits include better customer satisfaction, improved metrics across all average order value, average basket size, and conversion rate."
Understand which customers will drive your future growth.
Not all customers are equal. Some buy once and disappear, some come back every month, and a small group spends way more than the rest. Clerk shows you exactly who's who, so you stop guessing and start spending your marketing on the people who matter most.
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See who buys once, who comes back often, and who's a true VIP
Spot new shoppers, loyal regulars, and the ones drifting away
Compare any two audiences side by side to pick the best one
"Fantastic tool, essential for ecommerce. At Hudson Digital, we love Clerk.io. We have recommended Clerk to a number of our clients, who have all seen great improvements in their conversions."
And some of the other features of Audience:
Customer base overview
The core Audience dashboard detailing how many customers are currently in each of the groups: One Time Buyer, Loyal Customer, Frequent Buyer and VIP.
Have/have not purchased
This helps you identify customers who have or have not bought a specific product or range of products.
Flexible product interest segmentation
Our tool provides multiple ways of choosing the group of products that customers might be interested in / have bought / not bought.
Website activity
This feature can be used for identifying segments based on when they were last seen on your website.
Omnichannel segmentation
Find and target audiences across multiple platforms including Email, Advertising and Social Media platforms.
Customer analytics
This dashboard shows insights for any of your created and segmented audiences so you can easily see how each is performing.
Life cycle
Discover and identify whether customers are likely to return to your webstore based on their normal purchasing habits.
The results speak for themselves
35.4
%
Increase in order value
1.23
Extra products
11.7
%
More subscribers
9.3
x
More likely to convert
Real averages across all e-commerce stores using Clerk vs. those who didn’t within the same quarter.
Want to see how Clerk's Audience works?
Simply request your personalized demo
Completely free of charge
Book the best suitable timeslot for you
See Clerk in action with your own products
No complex sales pitch, just a platform tour
"I don’t know if there is another system like Clerk. The all-in-one aspect of the platform is such a benefit, and you get more with the whole package."
Gert Pedersen, Owner of CTI Party
See how CTI Party increased their average order value, optimized the customer experience, and improved operational efficiency with Clerk.
Our solution is comprehensive
and future-proof
One unified platform
Clerk's real power shines when Search, Recommendations, Audience, and Email are combined, providing you with a single and cohesive platform to facilitate crucial e-commerce functionalities.
Completely cookieless
We prioritize user privacy, making the Clerk platform entirely cookieless and free from storing customer data. This ensures GDPR compliance and helps build trust with your customers.
Works out-of-the-box
Clerk works instantly with no learning period. You’ll see immediate results as it leverages prior buyer history and advanced AI algorithms to optimize your webstore.
Audience Segmentation Strategies
Key strategies for effective marketing campaigns
Learn the common pitfalls to avoid in audience segmentation
Unlock segmentation strategies and how to optimize your marketing spend
Discover Clerk's audience segmentation tool and the unique features it offers e-commerce businesses
