Segment customers on what they will buy, not what they have bought.

Predict your customers' buying behaviour. Turn it into razor-sharp segments. Sync them automatically with the biggest platforms like Google, Meta, Klaviyo, Mailchimp and many more.

Book a demo Explore the features

Empower your customers at every step of their journey

YOUR OWN PERSONAL ANALYST

Let AI handle segmentation, end-to-end.

Tell Clerk.io what campaign you want to run, and it turns customer behavior into ready-to-use segments. From people interested in specific products to VIPs, churn risks, or cross-sell opportunities, your audiences are created and synced automatically without any maintenance.

Discover your best segments
Build segments automatically
Sync them to all your channels

"Our favourite is their audience feature, which gives an in-depth knowledge of our customers journey and what we can do to target them."

★★★★★

Mason K

SIGNIFICANTLY IMPROVE YOUR ROAS

Acquire new customers who shop like your best customers.

Your best customers usually have a certain type of behavior that you can use to build lookalike audiences.

Identify your best customers
Sync to Meta and Google
Build lookalike audiences

"Best overall e-commerce tool. We use it as a segmentation tools as well and automatically synchronise with Mailchimp which enable us to target different audiences with relevant products at the right time."

★★★★★

Mette A

purchase intent audiences

Reach every customer at exactly the right moment.

Timing is what separates a message that converts from one that gets ignored. Clerk.io understands behavior, lifecycle, and purchase intent to pinpoint who's ready to buy, who's slipping away, and who deserves the VIP treatment, then activates those audiences everywhere you market.

Predict who is ready to buy next
Stop loyal customers from slipping away
Launch win-back campaigns with the exact audience that needs them

"With Clerk.io's audience we can align personalisation across all our marketing channels - Facebook audiences, email marketing etc. Clerk.io is number 1."

★★★★★

Jeppe B

Photo of a man smiling looking at the camera. — **Massimo Lasorsa**
E-commerce Manager, Dudubags

Photo of a man smiling at the camera — **Anders Jonsson**
E-commerce Manager, Eva Solo

segmentation, your way

Build the right audience for products you want to sell

New collection? Holiday sale? Clearing out last season's stock? You shouldn't need a marketing degree to figure out who to send it to. Just tell Clerk.io what you're promoting, and it builds you a list of shoppers most likely to buy.

Describe what you're selling in plain words
Running shoes for big spenders? Clerk.io finds customers most likely to buy
Send these people a super-targeted campaign

"The benefits include better customer satisfaction, improved metrics across all average order value, average basket size, and conversion rate."

★★★★★

Jon W

analyse and visualize

Understand which customers will drive your future growth.

Not all customers are equal. Some buy once and disappear, some come back every month, and a small group spends way more than the rest. Clerk shows you exactly who's who, so you stop guessing and start spending your marketing on the people who matter most.

See who buys once, who comes back often, and who's a true VIP
Spot new shoppers, loyal regulars, and the ones drifting away
Compare any two audiences side by side to pick the best one

"Fantastic tool, essential for ecommerce. At Hudson Digital, we love Clerk.io. We have recommended Clerk to a number of our clients, who have all seen great improvements in their conversions."

★★★★★

Richie B

And some of the other features of Audience:

Customer base overview

The core Audience dashboard detailing how many customers are currently in each of the groups: One Time Buyer, Loyal Customer, Frequent Buyer and VIP.

Have/have not purchased

This helps you identify customers who have or have not bought a specific product or range of products.

Flexible product interest segmentation

Our tool provides multiple ways of choosing the group of products that customers might be interested in / have bought / not bought.

Website activity

This feature can be used for identifying segments based on when they were last seen on your website.

Omnichannel segmentation

Find and target audiences across multiple platforms including Email, Advertising and Social Media platforms.

Customer analytics

This dashboard shows insights for any of your created and segmented audiences so you can easily see how each is performing.

Life cycle

Discover and identify whether customers are likely to return to your webstore based on their normal purchasing habits.

More than just a tool

The results speak for themselves

35.4%

Increase in order value

1.23

Extra products

11.7%

More subscribers

9.3x

More likely to convert

Real averages across all e-commerce stores using Clerk vs. those who didn’t within the same quarter.

Want to see how Clerk's Audience works?

Simply request your personalized demo

Completely free of charge
Book the best suitable timeslot for you
See Clerk in action with your own products
No complex sales pitch, just a platform tour

Request a demo

CTI Party

See how CTI Party increased their average order value, optimized the customer experience, and improved operational efficiency with Clerk.

Not like the rest

Our solution is comprehensive
and future-proof

One unified platform

Clerk's real power shines when Search, Recommendations, Audience, and Email are combined, providing you with a single and cohesive platform to facilitate crucial e-commerce functionalities.

Completely cookieless

We prioritize user privacy, making the Clerk platform entirely cookieless and free from storing customer data. This ensures GDPR compliance and helps build trust with your customers.

Works out-of-the-box

Clerk works instantly with no learning period. You’ll see immediate results as it leverages prior buyer history and advanced AI algorithms to optimize your webstore.

Free e-book

Audience Segmentation Strategies

Key strategies for effective marketing campaigns

Learn the common pitfalls to avoid in audience segmentation
Unlock segmentation strategies and how to optimize your marketing spend
Discover Clerk's audience segmentation tool and the unique features it offers e-commerce businesses

Download for free

Let AI handle segmentation, end-to-end.

Acquire new customers who shop like your best customers.

Reach every customer at exactly the right moment.

Build the right audience for products you want to sell

Understand which customers will drive your future growth.

And some of the other features of Audience:

The results speak for themselves

Want to see how Clerk's Audience works?

Our solution is comprehensive and future-proof

One unified platform

Completely cookieless

Works out-of-the-box

Audience Segmentation Strategies

Our solution is comprehensive
and future-proof